Dutch Gin has a keen awareness of its place in history. Nolet’s distillery has been around over three hundred years. Zuidam pays homage to when the British discovered genever in the battlefield trenches and dubbed it “Dutch Courage.” Even Sylvius Gin pays homage to a now debunked (but still evocative) story of how he invented gin.
But it also looks forward. They’re not just making historically accurate Holland-style gins. Nolet Silver boldly looked forward launching with a peach and rose bouquet that no one was doing at the time. From the beginning of gin, the Netherlands were there.