Seagram’s Extra Dry

seagrams-ginSeagram’s Gin is the best selling gin in America; therefore it warrants a closer look. I know that immediately it embodies one American virtue: thrift. This may be the only gin I review that I can tell you with confidence, “yes, they do sell it at Walmart.” In fact, this gin could be the next entry in my “It came from the Bottom Shelf” series. But although widely available we’re interested if the taste lives up to the hype. Does it warrant being the best selling gin in America.

But first, an Experiment!
At a recent party I held a blind taste test for two of my friends. Both are gin drinkers who are familiar with gin and this blog.  I offered them each two plastic party cups. One contained Seagram’s Dry; the other had Oxley. I asked them both “which one do you think was the more expensive gin?” Both chose Seagram’s.

So does that mean that Seagram’s is a better gin than Oxley?!

First Scent
If I did not know already the cost of this gin, I likely would have thought based on scent alone that this was a rather good gin. It smells sweet, rather appetizing. It is a nice blend of citrus and juniper.

First Taste
It tastes rather sweet. This is the first thing that I noticed, even though at similar proof to most gins (40%) it tastes much lighter and much easier to drink than most gins, but still retains a lot of classic gin flavor.

These are Burnt orange rinds
These are burnt orange rinds

The sweetness alters the profile. Instead of orange, it tastes of burnt candied orange rinds. Instead of juniper, it tastes a bit like sweet juniper candy. Seagram’s does have a bit of a burn, but it is not a lingering or harsh burn. Its a short spike, pine trees dancing in your mouth, and just like that, they’re gone. Though these two flavor profiles come through to the forefront you can taste hints of the other classic botanicals which are in Seagram’s Extra Dry (the full list is: juniper, orange peel, cassia, angelica, cardamom and coriander). There’s a warm earthiness underneath the sweetness, but I found it hard to pick out which of these secondary botanicals were more prominent.

First Mix
And for many people this really is their first mix with gin. Its accessible and inexpensive, and quintessentially American- so why not?

Soda Guns
Why are you looking at my gin like that?

It makes a fine gin and tonic. I don’t think the sweetness adds much to the cocktail and the candy overtones are almost too much for me and may be for other gin aficionados.  But it does fine in a Gimlet, Tom Collins, or really any other cocktail. It has enough flavor and pack that its rarely lost. This may be one of its strongest assets and key reasons why it is frequently a gin of choice in bars. It can stand up as “unmistakably gin” even when showered unceremonially with sour mix. You can put any number of “juices” on top of Seagram’s and you’ll likely know from the telltale sweetness that there’s some Seagram’s in there.

I’m not sure it works in a Martini because although “it works” as gin, it lacks the sophistication and depth to excel in this sort of cocktail. But this may just be a case of my personal preference. I like my martini gins to be a little more staid and little less sweet.

Price: <$10 / L
Origin: [flag code=”US” size=”16″ text=”no”]  Indiana, United States
Best consumed: It can stand up to anything you throw at it. 
Availability: Everywhere in the United States. Even Walmart.
Rating: Its actually a pretty acceptable gin that if not for its sweet notes, may be a very solid Dry gin. It works well in many different ways and retains strong gin and brand character. It is a better gin than its price point may indicate. 

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Readers' Reviews

Last updated January 18th, 2012 by Aaron

13 thoughts on “Seagram’s Extra Dry

  • January 18, 2012by jellydonut

    Looking forward to trying this very American gin when I get over to the correct side of the Atlantic Ocean!

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  • May 12, 2013by bennie Collins III

    I have a cool flavor for gin

  • June 8, 2013by Richard Broadman

    You get what you paid for

  • December 13, 2013by Ben D

    Has anyone here tried the Seagram’s Distiller’s Reserve Extra Dry Gin (black label)? It is only slightly more expensive than the original. I’ve been afraid to try it, since it’s only available in my area in the 1.5 liter bottle. That’s a lot of gin if it’s no good.

  • January 31, 2014by Dale Ochalek

    This is my FAVE gin. I have paid a LOT more for Bombay or the like, and Seagrams is by far the best for the price. I really don’t see why I’d buy anything else, unless I get an itch to spend a lot of money for a questionably “better” gin.

  • March 28, 2014by William Braden

    I love Seagram’s. Did you mention that it’s yellow? A salesman once told me Beefeater was dry “like vodka.” Sheesh — if I wanted vodka, I’d buy vodka! Seagram’s is mellow and can be sipped straight, but recently I’ve taken to adding a bit of Lillet.

  • June 26, 2014by Henry Swincinski

    Really believe Reserve is one of my favorites. Try this recipe…one persian cuccumber peeled and sliced long. Muddle one half and transfer juice via strainer to cocktail shaker. Cut the other piece of cuccumber in half place in shaker. 2 ounces gin. Juice of one small lime. Put shaker and martini glass in freezer for about 45 minutes.

  • July 25, 2014by David Moran

    It’s aged in sherry, or so it says, and tastes it slightly and shows it in the color. I like it fine but would not take over some of the really good stuff (Bombay either). I have trouble choosing b/w it and New Amsterdam.

  • January 11, 2015by Julie

    Save your money…Reserve is much higher in alcohol content and has a less-mellow flavor.

  • April 12, 2015by Isaac V

    I actually turn to Seagrams any time I’m making a “summer” cocktail like a Tom Collins. The sweetness means I can cut back on how much simple syrup I use. For a martini or gin and tonic, I’ll usually turn to something a bit more expensive, but Seagrams is better than the price tag would imply.

  • July 30, 2015by David Moran

    After sufficient exposure (trying to describe overdrinking nicely) to NA and its ick citrus, and long fallback flings w Burnett’s and Booth’s, I am back to Seagram, and newly impressed with its smoothness and mellow modulation of peppery juniper etc.

  • July 30, 2015by David Moran

    moderator please please change my handle above (new) to David Moran if you can

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