When I think “Place”-ish gin, I don’t simply think of the physical location of the distillery. Plenty of gins, right or wrong can claim to be “Scottish” based on this alone. As if simply placing your building there allows you to claim something of the land.
But I reject this notion. When I talk about a Scottish gin, I don’t want to just be technical: sure the distillery is there… but it’s not really Scottish, now is it?*
Crossbill is of this new ilk. Crossbill takes provenance seriously. If you’re going to call yourself Scotland, there better be something from the place in your bottle.
In our own <100 Words
Whereas some people saw the litany of articles bemoaning the imminent demise of UK’s juniper industry at the hands of unjust environmental forces and wrote apoplectic click-bait pieces heralding the end times** others found opportunity. Enter Jonathan Engels. Engels worked closely with the Forestry Commission and Plantlife [one of the groups who was sounding the alarm about the aforementioned junipocalypse] to cultivate the juniper for Crossbill gin in Scotland. This means that Crossbill Gin can claim 100% Scotland-sourced botanicals.